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LUCKYSHOT
BRANDING
This project was created as a chellenge to use limited color, and create complex illustrations. Inspired by 1980s Japanese advertising and city-pop style artwork I created Luckyshot, a fictional sake brand.
PERSONAL
Ai
Ps
I began by selecting my colorscheme, which was inspired by several newspaper and magazine ads. I followed this by selecting a typeface, before creating the illustration seen below. I eventually Risograph printed this peice so the stark contrasting colors could really come to life.
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